Unveil the true volume potential of your hair with Authentic Beauty Concept Amplify Cleanser. This paraben- and sulphate-free hair cleanser gently removes impurities, leaving your hair effortlessly manageable with a fuller feel. The Amplify Cleanser is formulated with Green Tea Leaf Extract, a known antioxidant for added care and protection. Elevate your haircare with Authentic Beauty Concept for revitalised, voluminous hair with a pleasant citrus scent.
We believe that it's not just the end result that counts, but the entire creation process. Our products are vegan, approved by the Vegan Society™ and contain no sulfates* or silicones. We place great importance on ensuring that our products are true to our beliefs: clean, natural, simple, enjoyable and contain carefully selected ingredients.